A Global Encyclopedia Is All You Need

The consumers today are a lot more interested in the "behind the scenes" insights. They want to make sure they are not spending their money on products produced in ways that go against their principles. Animal cruelty and ways of combatting it are hot topics that have just about every brand out under the microscope. To avoid the scrutiny, Create a Wikipedia page for your brand and endorse utter transparency. It really helps build the brand's goodwill and with the free aspect it lets you gain, it is better to make the most of it. Do you agree with that one?